Checklist
Online Reputation Crisis Response Checklist
Protect Your Practice When Reviews Go Wrong
A step-by-step crisis response checklist for handling negative reviews, social media complaints, and online reputation emergencies. Know exactly what to do when your reputation is at stake.
15 minutes to review
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A single viral negative review can undo years of reputation building. Whether it's an angry patient, a competitor attack, or a genuine service failure, how you respond in the first 24-48 hours determines whether the situation escalates or resolves.
What You'll Get
- Respond to negative reviews quickly and professionally
- Know when to take conversations offline vs. respond publicly
- Identify fake or competitor reviews and report them properly
- Turn unhappy patients into satisfied ones with proper recovery
- Build a review generation system to dilute negative feedback
What's Inside
- 1Section 1: Immediate Response Protocol (5 items)
- 2Section 2: Review Assessment & Classification (4 items)
- 3Section 3: Response Templates & Guidelines (5 items)
- 4Section 4: Escalation & Recovery Procedures (4 items)
- 5Section 5: Prevention & Monitoring (4 items)
- 6Response Template Library
Who This Is For
Every dental practice needs this checklist ready before a crisis hits.
Frequently Asked Questions
Common questions about online reputation management
Aim to respond within 24 hours, ideally within a few hours during business days.