Challenge
Running out of ideas after three failed agencies
Dr. Esther Jeong built her practice on quality care, but hit a major growth ceiling when it came to bringing in new patients. After cycling through three different dental-specific marketing companies with zero results, she completely ran out of ideas.
“I had been struggling, and our biggest problem was not getting enough new patients. Prior to DentalBase, I used three different marketing companies that were dental-specific, and I did not see any change in our new patient base flow. I came to a point where I just ran out of ideas.”
Dr. Esther Jeong, Owner
Solution
Review-driven marketing and 24/7 AI front office support
Instead of generic campaigns, DentalBase built a custom growth strategy leveraging real patient sentiment, paired with DentiVoice to capture after-hours opportunities.
- Targeted Ads Built From Reviews: By taking keywords straight from positive Google reviews, the marketing campaigns targeted prospective patients looking for gentle, anxiety-free care. Within two weeks, the phones started ringing.
- DentiVoice as a Front Desk Assistant: To handle the increased call volume without burning out staff, Dr. Esther Jeong integrated DentiVoice. After testing its capabilities—like repeating complex name spellings with human-like competence—the team trusted it to streamline bookings and ensure no patient call went unanswered.
“Working with DentalBase really helped me feel also that I'm kind of hip as a dentist because we're using AI. There's still people using paper files apparently, but in this digital world using AI... you got to let AI do some of that work for you.”
Dr. Esther Jeong, Owner
Results
Tripled patients, high retention, and a modern practice
Within months of launching the new strategy and integrating AI support, the day-to-day operations of the practice shifted dramatically.
- Tripled New Patient Volume: New patient numbers tripled over a six-month period.
- Overnight Scheduling: The team would come in the morning to find new patients already booked on the schedule who weren't there the night before.
- Nearly 100% Retention: Because the marketing attracts patients specifically looking for a compassionate dental office, once they come in, they stay.
- Overcoming the Fear of AI: Stepping into modern technology proved to be a massive confidence and operational boost for a 7-year practice owner.



